It’s easy to understand brand strategy by answering a few personal questions,
What do certain brands mean tore?
Brand image is not created by accident, but is carefully planned by marketers and targeted to be a part of the elite status of Apple users because they are considered rich, tech savvy, and quality conscious people.
So how does Apple establish its brand in the minds of its consumers, what’s the secret behind this? That’s right, it’s their Brand Strategy.
Brand Strategy is the long-term planning of a company tomer’s values and satisfaction. If you’re a sailor, then Brand Strategy is your North star: Foundation for building a plan that is more focused & achievable.
We have broken down to create a Killer brand strategy which will keep your around for ages.
Find your purpose
It all starts with an idea, which turns intors happy, so it’s a win- win situation.
Example: Nike’s swoosh and “Just do it” tagline is aligned to be a part of it.
Know your “King”
The strength of your brand will be determined by your ability tomers’ perspective, who they are, their interests, your strengths and weaknesses and how they perceive our brand, so you can provide relevant messaging which decreases the marketing risk associated with brand development.
Consistency is Key
If you walk intomers health and consistently delivers fresh food with fresh ingredients.
Shout it from the rooftops (Not literally!)
Once your brand positioning is in place, you need tomers by using (social media, YouTube ads, B2B publications) ad broadcast your message on these channels.
Knock out your competition
Today’s business environment being dynamic and unstable, you need tomers choose you over them.
If you need support evaluating your brand or planning your marketing activities for the year ahead, book in for your FREE ten-minute telephone consultation with Haus of Hendricks at hausofhendricks.com
Haus of Hendricks is a Dubai-based digital, design and branding agency, specialising in developing exceptional brands and powerful websites.
Still not sure what to do?
At Haus of Hendricks, we have worked in the industry for over 10 years, exercising some of the world’s best brands and advising those who are just starting out. Our team of creative people will breathe life intoday.